Senior Researcher

Kevin Banda is a political scientist and survey researcher whose work focuses on American mass politics, campaigns, and elections. He previously worked as a quantitative user experience researcher at Meta and as a political science professor at Texas Tech University, the University of Nevada – Reno, and the University of Missouri, Columbia. He has authored over 20 research articles about the effects of cue taking in attitude formation, campaign advertising, identity politics, representation, and the influence of elite polarization on public opinion.